Challenge Startup Gaming by INWI & MJCC

1 - Vision : From Ideation to Industrialization

Building on the growing maturity of the Moroccan gaming industry ecosystem, inwi in partnership with the Ministry of Youth, Culture, and Communication (MJCC), is launching a challenge dedicated to gaming startups to co-create high value-added solutions.

The objective is to transition from a conceptual competition to an industrial incubation phase, enabling the delivery of a concrete Proof of Concept (POC) that can be directly integrated into inwi’s digital platforms.

2 - Theme : Gamification of Digital Services

The challenge will focus on designing gameplay mechanics (mini-games, community challenges, engagement systems) with a progressive deployment strategy:

  • Priority Axis: The win by inwi app, to capture the “digital natives” segment.
  • Expansion for a 2nd edition (if priority axis is successful): The My inwi Super App, to enrich the overall customer experience.

3 - Framework and Support: inwi and MJCC

To ensure the technical and commercial viability of the projects, inwi and MJCC are committed to a comprehensive support program:

  • Co-design Workshops : Immersion with inwi’s business and transformation teams to align solutions with real market needs.
  • Demonstration at Morocco Gaming Expo 2026 : Presentation of functional prototypes (POCs) alongside the event.
  • Direct Investment: A grant of 100,000 MAD will be awarded by inwi to the winning startup to finalize and launch the industrial integration of the project.
  • Participation in Gamescom : Attendance at Europe’s leading gaming industry trade fair.

4 - Key Dates

Friday, April 3, 2026
Application Opening
Friday, April 3, 2026
Monday, April 20, 2026
Application Deadline
Monday, April 20, 2026
Thursday, April 23, 2026
Announcement of Selected Participants
Thursday, April 23, 2026
Monday, April 27, 2026
Workshop
Monday, April 27, 2026
May 24, 2026
Final Pitch
May 24, 2026

To submit your application